Sr. Specialist In Store Comms

Purpose: Be the owner of planning, designing, and executing the best consumer experience in the wholesale market for adidas through in store communication tools. This is achieved by having a flawless execution at our point of sale that is in line with adidas GTM calendar and local market requirements. Key Responsibilities: · Receiving and adapting Global campaigns to market needs and ensure a proper roll-out · Correct execution and implementation of campaigns according to the local trade marketing calendar · Tracking projects & improving execution processes · Drive consumer conversion to sales / Activations & events / CRM programs at Point-Of-Sale · Controls and updates image portfolio at Point-Of-Sales / Shop-in-Shops to ensure we constantly offer the best experience to our consumers · Communication and coordination with Agencies · Tracks and reports results of campaign activation, best practices, sell out, to Trade Marketing team · Provide feedback/reports and KPI´s in a consistent manner · Act as a business contact for external parties (agencies and suppliers) · Ensure full alignment with Visual Merchandising for roll-out campaigns and regular execution at the point of sales · Ensure compliance with budget Knowledge Skills and Abilities: · University degree in Business Administration, Marketing, Industrial Engineering or related. . Advanced English Level. . Intermediate Excel Level. · Broad and deep theoretical understanding of functional area · Minimum 2 years experience in job or job function